From the first bike to racing bikes…
What do we mean, “A different kind of bike shop?’
Different starts with our vision for creating an attractive retail and service space for cyclists of all types as we strive to be an an asset to our community at large.
Different is our mature, friendly staff of men and women cyclists who welcome the opportunity to help you realize the joy of being on a bike; no matter what or where you ride.
Different is our commitment to the women’s cycling, including women ride leaders, sales staff and special events for every type of woman rider.
Different is the value and style that comes from being a GIANT partner store. The “bang for the buck” across all categories continues to amaze us.
Different is our broad range and selection of bikes, gear and clothing. In addition to Giant and Specialized, we also carry Van Dessel, a fabulous New Jersey brand of bikes known for their versatility. Always able to handle a bigger tire, these bike frames offer the rider a chance to configure the bike they way they want it. From first bike to race bike, road, town or trail, we have the staff to guide you.
And we are not finished. Being a different kind of bike shop means we are committed to continuous improvement and innovation in how we deliver a better customer experience. Every day. In fact we started a list. Browse this site, then come in and see for yourself. We hope you see differences everywhere you look.
Upcoming Events
CYCLING CLOTHING DRIVE FOR THE RECOVERING VETS AT FORT BRAGG, NC
Through my friends at Challenged Athletes Foundation , bring in any nearly new, gently used cycling gear (road or mtb) and we will send it on to Fort Bragg. Now through the end of December. Donate and you will get 10% off anything in the store except a bike. We all know what cycling can do. Let's help others discover it.
4th Annual Holiday Lights Ride. Friday, Dec. 21 6 pm from the store. Bring the family. Light up your bike and join us as we tour the boro for the best decorated houses! Join us after for some warming drinks and snacks. Foul weather cancels.
Sourland Electric Bikes
Farther, Easier, More… Sourland Electric Bikes is our store within a store and the only electric bike shop in the region with multiple brands and bike styles under one roof. We carry industry leaders like Pedego, Blix, Giant, and Specialized.
ELECTRIC BIKES STYLES IN STOCK: Comfort Bikes * Hybrid* Commuters * Easy/low-entry * Trail * Road [more info]
Bike Deals
We always have a handful of selected bikes that are 10-20% off. Generally these bikes are new, but a year old or more. We will try to keep the list below fresh, but stop in to check out our sale bikes. They are marked with a red tag.
ALSO: 2017-18 GIANT DEFY ADVANCED – these endurance road bikes are all reduced 10%, making a great value even better. We have a full size run and three different levels of Shimano components. And a handful of others reduced 20% or more as we make room for 2019. Click here for the complete list of sizes, prices and [more deals]
Video
Change My Tire video. [more videos]
Sourland Cycles Virtual Tour
